Privacy Policy

At CTV BOSS ("we", "us", or "our"), respecting the privacy of our website visitors and clients is of utmost importance. This Privacy Policy outlines how we collect, use, process, and protect your personally identifiable information (PII) and non-personal data when you visit our website (ctvboss.com) or use our Connected TV advertising services.

1. Information We Collect

We may collect information about you in a variety of ways when you interact with us:

• Personal Data: When you request a quote, submit an order, or contact us, we may collect your name, email address, phone number, business name, and target demographic data/zip codes.
• Financial Data: If you purchase services, payment processing information is collected directly by our third-party payment processors (e.g., Stripe). We do not store full credit card numbers on our servers.
• Usage Data: We automatically collect information about your interaction with our website, including your IP address, browser type, operating system, and the pages you view.

2. Cookies and Tracking Technologies

We use cookies, web beacons, tracking pixels, and other tracking technologies to customize our site and improve your experience. Specifically, we utilize the Meta (Facebook) Pixel to track page views, optimize advertising campaigns, and build targeted audiences. By using our site, you consent to the use of these tracking technologies.

3. How We Use Your Information

The information we collect is used to:

• Provide, operate, and maintain our CTV advertising services.
• Process transactions and send related information, including invoices and confirmations.
• Communicate with you regarding your campaign, customer support inquiries, and promotional offers.
• Analyze usage and trends to improve our website and marketing efforts.

4. Disclosure of Your Information

We do not sell, trade, or rent your personal information to third parties. We may share your information with trusted service providers who assist us in operating our website, conducting our business, or servicing you, so long as those parties agree to keep this information confidential. Examples include web hosting platforms (Netlify), email service providers, and payment gateways.

5. Data Security

We use administrative, technical, and physical security measures to help protect your personal information. While we have taken reasonable steps to secure the personal information you provide to us, please be aware that no security measures are perfect or impenetrable, and no method of data transmission can be guaranteed against any interception or other type of misuse.

6. Your Rights

Depending on your location, you may have rights under specific privacy laws (such as GDPR or CCPA) to request access, correction, or deletion of your personal data. To exercise any of these rights, please contact us using the information below.

7. Changes to This Privacy Policy

We reserve the right to make changes to this Privacy Policy at any time. We will alert you about any changes by updating the "Last Updated" date of this Privacy Policy. You are encouraged to periodically review this Privacy Policy to stay informed of updates.

8. Contact Us

If you have questions or comments about this Privacy Policy, please contact us by submitting an inquiry through our order form or speaking directly with your CTV BOSS account representative.